Convincing people is important to help your business grow. In old business tactics, convincing is merely talking one on one with the customer. Well now that the internet becomes the biggest source of businesses, you must be able to convince people by writing an email.
With the use of mails, more companies go paper less thus, convincing someone especially a prospective client should be done through the use of electronic media or email. Regardless of what you do, you can only be effective if you know how to convince someone, much more so in writing.
The use of email becomes very important. Becoming an effective writer will be to your merit not only on your personal well being but more especially on your chosen field.
Before you can convince someone through email, you must know what you really want to do and knows how to do it. Otherwise, it will be useless convincing others when you yourself do not know what to do.
A good email focus on clarity and brief description of what you want to sell; could it be a product or simply an idea, it doesn’t matter, if you can convince someone with the use of an email. If in case you are discussing with client about a broad topic, I suggest that you link an attachment to back your convincing power and always be ready with a positive attitude.
Create a very good and attractive email subject. With the subject alone, it will measure the degree on how well you can convince the person to trust you or to trust on the product you are offering.
Do not focus on your self. Remember that you are not convincing yourself, but you are convincing others so you have to focus on the recipient or the reader of your email. Make sure that the one who reads you email is interested on the topic or is in need of the product, otherwise, you cannot convince him or her if on the idea and product alone is not his or her concern.
Instead of pointing how you can make a sale or how you can profit from them, why not focus on the benefits readers will get. If you can pin point on their needs the better.
Make sure that the mail recipient will be motivated to act on your letter. If you can let the reader react, that means that he or she is interested. This way, you are doing fine. To get a response from the readers is to basically follow up on the previous email you sent and ask readers how it is going with them. The reader will have no option but to response on you since you have asked about his or her opinion.
Do not just stop there. When the recipient has responded you, it’s a good sign. Follow up again until finally the email recipient will agree on you and will decide to consider on your ideas or products, if you can include evidence on things that you are trying to convince at, the better.